Are you approaching completion of your investment cycle with your private equity backers and are now considering what the next step will be both for yourself and your business? 

Finding the right fit for your business’s growth needs is crucial and not an easy decision. 

We asked Kevin Brennan, CEO of Quorn Foods for his expert view on the topic. 

Yorkshire-based Quorn was sold a year ago by Exponent Private Equity to a Philippines-based branded consumer goods company in a £550m deal. In this video, Kevin explains his decision to sell to a trade buyer and shares his criteria for making the call between trade and a secondary buyout. In addition, he shares his real life learnings from his experience of selling to trade and advises other CEOs going through a similar situation.


1 rely on yourself to generate the best buyer and exit

2 make sure you make time for the process 

3 make sure the plan is one you can deliver